Choose Sustainability
According to the United Nations, the fashion industry is one of the largest polluters in the world, accounting for 10% of global carbon emissions. Fast fashion stores like Shein, Zara, and Misguided have profoundly contributed to the amount of textile waste in landfills each year. Although it’s tempting to shop at these stores because their items are marked at such a low price (believe me I’m guilty of it myself), there are other ways to get trendy pieces without harming the environment. Here are 5 tips I try to follow to reduce my fashion footprint.
Thrifting
Thrifting is a great way to find nice vintage pieces at an affordable price. By purchasing second-hand items, prevents textiles from going into landfills and reduces the number of resources that would have gone into making similar pieces at fast-fashion retailers. Although thrifting can be overwhelming because it’s hard to know where to start, it’s definitely a fun activity to do with friends! Even if you think it’s too time-consuming, shopping at consignment stores is a great alternative! They carry second-hand pieces and are selective with their merchandise, which makes it easier for shoppers. Some of my favourite companies are Road Thrifts and Clarendon Co.
Fashion as an Investment
When shopping for clothes, think long-term! Think about the quality, and use what I call the “3-year rule”. When buying clothing ask yourself whether an item will still be fashionable in three years. Invest in simple quality basics such as genuine leather jackets, denim jeans, and a good cotton t-shirt!
Trans-seasonal clothing
Instead of buying new pieces every season, invest in trans-seasonal clothing that is versatile and easy to match! For example, a bodysuit can be worn in numerous ways depending on the season. In the summer, it can be worn alone, but in the fall and winter, you can layer a bodysuit with other pieces like cardigans, trench coats, and leather jackets. You may also want to try purchasing neutral-toned clothing to match the colour palette of every season.
Rework old clothes
Just because something’s old or damaged, doesn’t mean it should be thrown away! If there’s a stain on your shirt, tie-dye it! If there’s a hole in your pants, sew it up! There are so many ways to rework old pieces to increase their lifespan and to prevent them from ending up in landfills. A polo shirt can be upcycled into a dress, and old textiles can be used for patchwork. Get creative and make your clothing one of a kind!
Shopping sustainable
Although it’s easier said than done, shopping at sustainable stores makes a huge difference for the environment. Some of my favourite stores include Matt & Nat, Frankie Collective, Kotn, and Frank and Oak.